the Sam Jackson College Experience

all the exciting parts, none of the heavy debt burden

Maintaining MY online identity (a teaser post) – random domain name purchases

I was recently having a little debate with Diana over at the Digital Natives blog about how best to manage online identities as a teenager, inspired by Lifehacker’s recent post about managing digital reputations. My main point of agreement was about ‘becoming the source’ for information about yourself, and how important it is to maintain a high-profile place for positive information control. I do that very well with this website–google ’sam jackson’ and you’ll see I’m the fourth result–but right before I saw Diana’s post, I had decided I wanted to cover some other bases.

It’s midterms time here at Yale, and while some people like to go out and shop or buy things to de-stress some, I opted for another route: buying a few domain names. I went to gratuitous lengths to try to acquire a few I’ve been negotiating over for ages, with continued failure. But I did go ahead and buy www.SamuelAJackson.com and www.SamuelABJackson.com. I remain bitter that I don’t have the funds to acquire samjackson.com, or samueljackson.com, etc.

I wish I had been a little older–or a lot wiser–when I was younger, because I would be a lot richer now for my domain purchases if that had been the case. But, in case anyone is ever searching for my full name, I now have some good insurance. These wouldn’t really rank, of course, and I will just have them redirect back here for now. Still–pays to try to cover as many angles as possible, and it’s really pretty cheap. Certainly a much lower down payment now than there will be later, if you have to try to buy a domain off someone or do damage control from high-ranking bad PR.

For a good place to start investigating how to control your public identity online, check out both that lifehacker post and danah boyd’s musings on the subject last fall.

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Who is Sam Jackson?

photo headshot sam jacksonI'm currently a junior at Yale University and I've been blogging about college admissions and higher education marketing trends since I began my college application process in 2005. I now also write about my experience here at Yale. I just got back from studying abroad at Peking University this past Fall 2009 in Beijing, China! Click here to read my 'about' page.

Kind words about my blog:

Andrew Careaga calls it “a service to all of us in the higher ed marketing business.”

Christian Long says it has “dramatically inspired college admissions folks to take notice

Bob Johnson says “I like [it] because I agree with so much of what he says.” and that “Paying attention what Sam writes will let you focus more closely on students who will actually attend your school.”

Karine Joly says my witty and fresh style “offers a rare glimpse at the mind of our elusive prospective students

and TargetX calls my blog “good reading” and me “wise-beyond-my-years.”